Swedish design student wins Electrolux Design Lab 2009 with his concept “Cocoon”

August 26, 2009

Electrolux announces this year’s top eight Design Lab finalists in its global competition themed “Designs for the next 90 years”.

Rickard Hederstierna for Cocoon. The winner was announced at finals in London on September 24, at 100% Design London, the UK’s leading architecture and design event.

Jury motivation: “Cocoon addresses a controversial issue that is very real: humankind’s continued desire to eat meat and fish. A great design concept polarizes opinion, and this is exactly what Cocoon achieves by exploring this issue. An inviting, tactile design, the Cocoon resembles a gemstone with a metal accent reflecting the heritage of the Swedish art-glass industry. Cocoon meets all of the brief’s criteria: it is daring, cutting edge and truly innovative in its focus on social and environmental issues.”

Watch video on Youtube Cocoon